|
"Best Sellers" to most people are replaceable by whatever-the-heck Best Sellers are in the airport racks and the Walmart displays etc.
The old whatever-the-heck "Best Sellers" did the same thing in their time.
And as people become more price conscious and increasingly adopt the ereader app that is probably already on their phone, they start looking at the Amazon.com front pages to find the latest "Best Sellers".
They aren't buying bestsellers because they want those books, they are buying them because it's there and they don't care about investigating further...
|