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Sorry, I'm in the UK.
Even on Amazon UK Kindle books are still frequently priced the same as new paperbacks - I think they're doing a direct $ ->£ conversion and ignoring exchange rates. This is of course, when the ebook is available from the Amazon.co.uk in the first place. For example, I can't get some Tanya Huff ebooks from .uk - they're only available on .com (.ca?) and I'm not allowed to buy there.
I often find it cheaper to buy direct from the US publisher; I do this with Wildside Press and Baen (when I'm not using the Baen CD ROMs). Other publishers are more iffy - often I can't buy direct, I have to use their UK equivalent site which usually involves horrible DRM issues and another straight $ -> £ conversion.
Most of my reading is genre fiction, not best sellers so I think there's differences in the pricing model too.
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