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Originally Posted by ZodWallop
There you go dumping your harsh cold reality on my pastel colored fantasy land!
Still though, if B&N can't compete with Amazon on ease of use, selling 'cross platform' e-books might be something to look into.
Trumpeting that the books are DRM free probably wouldn't increase their sales. I wonder what the drop in e-book sales has been since B&N changed their DRM last September-ish?
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I'm an engineer, it's my job to dump harsh cold reality on pastel colored fantasy lands.
One of the stats that I'm interested in is how many ebooks are sold to what I would call hard core readers verse how many are sold to the 50% of the population that only reads 10 or less books a year. If a majority of books (or a majority of non best seller books) are sold to hard core buyers, then it's quite possible that a cross platform ebook store would be successful if it somehow appeals to hard core readers. After thinking about it a bit, I would say that no-DRM (or the ability to easily put books on multiple platforms) is necessary, but not necessarily sufficient to bring readers in. I still think you would need either a Jim Dandy reading app or a great shopping experience to pull people in.