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Now I'm worried that I've been excessively negative. I don't want to put you off from writing, I just think it's important to have realistic expectations. And this early in your publishing career (if that's what it becomes), it's too soon to get too worked up about marketing.
The resounding silence that follows the self-publication of your first book can be disconcerting. (If you're interested, I wrote a blog article about my reactions. It's not a big blog so it's not hard to find - see Dec-2012.) It wasn't a whole lot better with my second and third books, although by then at least I was expecting it. I've done very little marketing at all (not on Hugh Howey's advice, which I only came across fairly recently, but for a series of reasons that probably boil down to not enjoying that part of the process and not being very good at it). I will probably continue to do little/easy marketing things as they turn up, but otherwise I'm just going to keep writing whenever I can find the time, because that's the part I enjoy.
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