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Old 12-17-2008, 04:12 PM   #40
Charles Patrick
Enthusiast
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Posts: 45
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Join Date: Dec 2008
Device: Sony Reader
Quote:
Originally Posted by Elfwreck View Post
Hype sells to people who don't pay attention to what they're buying. In a technically-aware marketplace, hype gets *viewers* but not necessarily *buyers.* If the marketing dep't hasn't yet figured out how all that works... someone needs to tell them they're losing customers through indecision, and creating bad PR by not being ready to answer standard, basic business questions.
You may be right and I sense the urgency.

An advantage we have is that News2PDF provides value *immediately*. Just because your automobile may be worthless 10 years from now, doesn't mean you don't use it today to get to work each day.

Likewise, people can be using news2PDF to get news each day - right now. The program could become better - or not - but I promise they'll get value from it - at no cost - if they install it now.

Last edited by Charles Patrick; 12-17-2008 at 04:15 PM.
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