I'd been looking for a
good book on Search Engine Optimization. Pay $40 or $50 for one from the Barnes and Noble or Books-A-Million store? I don't think so. It had to be an inexpensive one. And it doesn't get any more inexpensive than
free.
SEO Like I'm 5: The Ultimate Beginner's Guide to Search Engine Optimization. By Matthew Capala, Steve Baldwin (editor). Rated 4 1/2 stars, from 53 reviews at the present moment. Print list price $29.99; digital list price $9.99; Kindle price
$0.00.
http://www.amazon.com/SEO-Like-Im-Be...e+Optimization.
Book Description
Make no mistake; this is no ‘SEO for dummies.’
Rather, SEO Like I’m 5 is the ultimate beginner’s training system for forward-thinking businesses and entrepreneurs that will get you found on Google, social media, and blogs.
You will also learn how to attract followers and leads like a magnet by building a vibrant community around your content, which both users and search engines will love, and leveraging untapped, high-growth platforms and social networks.
When it comes to SEO, you can spend all your time studying the roots, or you can just learn to pick the fruit. With the 2nd edition of “SEO Like I’m 5,” our approach lets you
SEO Like I am 5 brings "a refreshing look at SEO... In his recent book, Matthew Capala, emphasizes the need to learn and practice SEO...like it’s 2014. He explains effective SEO strategies in a way that doesn't require the advanced technical knowledge that can become a barrier for those that generally need it the most." Says Jonathan Cho, Managing Director, Head of Search and Social at Mindshare (a WPP company).
In addition to taking you through the strategic process of building and optimizing your online presence, SEO Like I’m 5 features hundreds of free tools, ‘under-the-hood’ hacks, case studies, examples, and actionable tips.
Why Read this Book?
There is an overload of information on the topic of SEO on the Web, most of it misguided or outdated, coming from self-proclaimed gurus.
Contrary to common knowledge, the ‘art of SEO’ is not defined by your ability to write code or hack Google’s algorithm. The truth is that today, online success has more to do with your ability to create amazing content, establish a strong social media presence, and build relationships with bloggers than writing lines of code or stuffing keywords into your meta data.
SEO Like I’m 5 takes you through an action-oriented, workshop-style, pain-free process to plan, build, and optimize your online presence, including:
- Where to start
- Which free platforms and tools to use
- How to build a search-friendly website
- How to build a killer content strategy
- How to become a rockstar blogger
- How to find the golden-nugget keyword opportunities
- How to monetize your website
- How to attract backlinks to your content
- How to build relationships with bloggers and influencers
- How to build a winning social media strategy
- How to make money online
Who is this Book for?
- Entrepreneurs and startups
- Forward-thinking small business owners
- Marketing executives who want to learn how to innovate like startups
- Students and professionals
- Authors, artists, and bloggers
The cool thing about SEO Like I’m 5 is that it offers more than just text. It comes with hundreds of screenshots and step-by-step instructions you can actually use while reading it.