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There's simply no way for them to sell direct to Kindle owners without being DRM free. Definitely puts an interesting slant on their ability to claim that DRM is necessary to combat piracy, though (to say nothing of the push to "harden" Adobe's DRM). I wonder how the authors feel about their works being sold in such an easily piratable manner--by the very publisher who is supposed to be protecting their IP?
Interesting times!
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