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Old 03-31-2015, 09:18 AM   #7
HarryT
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Posts: 85,556
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Join Date: Nov 2006
Location: UK
Device: Kindle Oasis 2, iPad Pro 10.5", iPhone 6
Amazon do a lot of market research; they've presumably launched a white Kindle because that research has shown a demand for it. Apple sell black or white iPads, for the same reason.
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