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Old 01-28-2015, 07:21 PM   #1
fjtorres
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January 2015 Author Earnings report

Dig up your munchies of choice, there's a new report from AUTHOR EARNINGS:

http://authorearnings.com/report/jan...rnings-report/

The executive summary says it all.

Quote:

Executive Summary

AuthorEarnings reports analyze detailed title-level data on 33% of all daily ebook sales in the U.S.
  • 30% of the ebooks being purchased in the U.S. do not use ISBN numbers and are invisible to the industry’s official market surveys and reports; all the ISBN-based estimates of market share reported by Bowker, AAP, BISG, and Nielsen are wildly wrong.
  • 33% of all paid ebook unit sales on Amazon.com are indie self-published ebooks.
  • 20% of all consumer dollars spent on ebooks on Amazon.com are being spent on indie self-published ebooks.
  • 40% of all dollars earned by authors from ebooks on Amazon.com are earned by indie self-published ebooks.
  • In mid-year 2014, indie-published authors as a cohort began taking home the lion’s share (40%) of all ebook author earnings generated on Amazon.com while authors published by all of the Big Five publishers combined slipped into second place at 35%.
Details and raw data, with lots of pretty charts, at the source.

Here's a taste:

Quote:

This is our fifth quarterly Author Earnings report. It is based on a data snapshot of 120,000 of the best selling ebooks on Amazon, giving us a deep cross-sectional data sample comprising roughly 50% of Amazon’s daily ebook sales. According to the publishing industry’s most oft-cited estimate, Amazon controls 67% of the U.S. ebook market. Thus the title-level data used in our analysis includes roughly 33% of all daily ebook sales in the U.S. No other industry survey or ebook market-size estimate comes close to this level of accuracy or detail.

(Later in the report, we’ll discuss some of the widely-cited official ebook market surveys and industry-wide sales estimates that the industry news sites and pundits rely on for their numbers — and we’ll show you why those surveys and estimates are so remarkably wrong.)

The methodology used in this report is identical to our four previous reports, published in Feburary, May, July, and October of 2014. We capture real-time data from Amazon.com’s thousands of public ebook bestseller lists and sublists. Using a software “spider,” we grab a snapshot of each of the hundreds of thousands of listed books and how well they are selling.

We then group these 120,000 bestselling Amazon ebook titles by publisher type, separating them into:

Indie Published (self-published titles)
Small or Medium Publisher (any publisher that publishes more than one author, but is not an imprint of one of the Big Five Publishers, not an Amazon Publishing imprint, and not a known self-published author collective)
Amazon Publishing (Amazon’s semi-traditional publishing imprints, such as Montlake, Thomas & Mercer, Skyscape, etc.)
Big Five Published (the imprints of Penguin Random House, HarperCollins, Hachette, Macmillan, and Simon & Schuster)
Uncategorized Single-Author Publisher (publishers who published only a single author in our dataset, but that were not the self-publishing DBA or LLC of a well-known indie author)
Edit: the section on ISBN usage is especially illuminating.
Turns out it isn't just indies that are forgoing them.

Last edited by fjtorres; 01-28-2015 at 07:42 PM.
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