Quote:
Originally Posted by darryl
I have just paid a visit to Kobo's US site with a view to comparing some prices with Discount Coupons against Amazon.
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There are much better than 35% coupons Canada, UK and US because of the contests there, so for those markets you should probably look at the Kobo price after a 55% or 65% coupon.
In other countries there are not many coupons above 35%, so looking at the Kobo price after a 35% coupon is appropriate in those places.
Also in other countries most of the big publishers allow discount codes to be used, so Kobo is much more competitive.
The Issue for Kobo is that in some countries like the US none of the big publishers allow the use of discount codes on their books, and that is why I think Kobo needs to look at other discounting schemes such as rebates or rewards in those countries.