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Old 01-08-2015, 11:43 AM   #39
fjtorres
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Quote:
Originally Posted by burnafterreading View Post
population of a country is not the same as the market in that country. the market is a subset of a population and depends on a ton of factors. like, for example, there's a tiny and probably non-existent market for "learn to speak chinese in only 30min a day" within mainland china despite a 1B population, but a much larger market for the exact same book in the USA (as an example) despite the USA having only 1/4th the population.
The relevant market here is "buyers of commercial books for entertainment", not "learning mandarin as a second language" so unless the fraction of readers in the australian population is 16 times bigger or buys 16 times more books than americans or brits the local market will be closer in size to the New York metro area than the US as a whole. And the economies of scale will favor the Manhattan gang.

The two cultures and economies are not as different as China (or India, a better example) vs the US.

Exit: The system needs reforming but without reform, merely squeezing the local suppliers is going to have unexpected repercussions.

Last edited by fjtorres; 01-08-2015 at 11:58 AM.
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