The dead and buried Palm brand is coming back. Sort of:
http://www.cnet.com/news/palm-makes-...ate-the-brand/
Quote:
TCL said on Tuesday that it had acquired the rights to the Palm name and would "re-create" a new company based in Silicon Valley. The company added that it would use input from Palm's fan base, touting that it would be the largest crowd-sourced project in the industry.
TCL has been attempting to build up its brand and awareness in the US. The company is largely known for selling low-cost televisions, but it also has a mobile-device division, which uses the Alcatel OneTouch name. By utilizing the Palm name, which has a long history in the mobile world with the original Treo and Pilot handhelds, and later the WebOS-powered Pre, TCL is attempting to make a splash.
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Quote:
TCL acquired the name from Hewlett-Packard, which acquired Palm in 2010 with the grand vision of utilizing its WebOS mobile operating system across many products. HP ultimately mothballed its consumer mobile ambitions.
TCL isn't likely to use WebOS. In 2013, LG purchased the WebOS platform, which now powers its smart televisions.
TCL intends to use the Palm name for smartphones, but it's unclear how the company will juggle the Palm name with Alcatel OneTouch, which is making its own push to increase its visibility in the US.
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