Thread: Macmillan comes to terms with Amazon
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Old 12-18-2014, 10:06 PM   #7
darryl
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Quote:
Originally Posted by DiapDealer View Post
I don't care about competition (or lack thereof). I was only adressing Sargent's faulty suggestion that Amazon having 64% of McMillan's ebook market share is somehow limiting their ability to reach readers. At best, it's a dumb statement: at worst, it's a disingenuous one.
Agreed. To actually spell things out, the problem for McMillan in Amazon having such a large share of the sales of their ebooks is that McMillan is not in a position to dictate terms to Amazon. It does not enjoy the essentially unfettered control of its ebook market that it has enjoyed with its print book market for so long. MacMillan does not have total control. It wants total control.
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