Quote:
Originally Posted by fjtorres
Because in KDP it is up to the publisher to set the price consumers see. (On those occasions when Amazon sells KDP titles for a lower price--and they aren't price matching--the discount comes off their slice of the cake.) With the new rules, some publishers may want to keep the current list price or set a new EU-wide price and "eat" the tax hike while others may want to keep their take-home constant and let the consumer price vary, country to country.
Remember, before, Amazon had only one VAT rate to add so it made sense to set one price and do a straight currency conversion and add the tax afterwards. Not so simple, now.
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But now they should give people the choice. Either specify price before VAT or specify price after VAT.