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I'm not sure how Amazon can ever succeed with phones. With tablets there is a basic use case that plays to Amazon's strengths - ereading. I'm not sure anybody will buy a phone who's main purpose is to be an ereader. Amazon could forgo Google and build it's own ecosystem on a tablet. Amazon could price a table at cost and make money on ecosystem sales. Going without all the Google ecosystem on a phone? I don't see it. The Chinese get away with it because Google is blocked in China.
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