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Originally Posted by fjtorres
Ah, the good old hypothetical!
"Everybody would buy it if only (blankety-blank-blank)", applies to a zillion products and failed kickstarters. The trick is the blankety-blank-blank, more generally called "execution".
Except that if Kobo doesn't bother to get their toys in front of buyers they don't get the chance to even think of it, much less crossshop it against products available at B&M, on a heavily-trafficed website, and occasionally on TV. AKA, Kindles and Nooks.
As I said above: you can't win if you don't play and Kobo really isn't making much of a play in the US.
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You're not addressing the key point here: Amazon's lack of product focus. Kobo's success with the H2O and its larger screen, despite its failure to penetrate the high-street, underlines the fact that the market would embrace a slightly larger screen at a price-point comparable or lower than the over-priced Voyage. It's obvious, though apparently not to Amazon or yourself. Instead Amazon loses a boatload of cash on an overpriced phone in a saturated market, and now is flirting with an over-priced speaker