Quote:
Originally Posted by eschwartz
Just curious -- how did you discover that people who buy from your website are less likely to do casual sharing (and thus are less in need of DRM restrictions)?  |
I didn't discover it and it may not be true.
I can tell you that people who buy from my site know how to sideload books, so they are more computer savvy than some readers. They are usually already fans of mine rather than random people stopping by to browse (the exception being when I run free short stories from multiple authors. I more than quadruple my traffic then so some of that is word of mouth about the freebies. I doubt all of those people are already my fans and show up just because I offer one of my stories for free. I do see some sales at that time, and these are probably more "random" shoppers than my regular readers/fans. Most of my regular fans have already bought and read the stories from me that they are likely to buy--I see that spike in sales at my blog when a book is first released.)
It is entirely possible that those who shop at my store do so in order to get a copy they can share. That is where the trust comes in. It's a balancing act and one where I am constantly learning and trying to make the best possible decisions to keep sales, keep readers happy, have a manageable sales strategy and so on. None of it is perfect.