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Old 10-10-2014, 04:27 AM   #5
fstulp
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fstulp began at the beginning.
 
Posts: 4
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Join Date: Oct 2014
Device: kindle
Quote:
Originally Posted by NSILMike View Post
Their advertising rates depend on online views in addition to paper subscriptions and/or sales. A lot of newspapers world wide learned that lesson the hard way when they started putting up paywalls...
I see your point. But when using calibre to download The Economist, there are no advertisements included, so it's a bit like "cheating" against their business model. And advertisements in print have a much higher profit margin than those in on-line media. Newspapers are learning that the hard way too. Anyhow, however they get their money, let's hope it is enough to sustain The Economist for a long time to come. Their profits are still good, but going down...
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