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I'm strongly opposed to the use of embedded fonts for body text, personally, unless there's a damned good reason for it (such as your book being in a weird language that standard fonts don't have glyphs for). Embedding a font for body text means, on many devices, that the user is unable to use their own choice of font to read the book, and for many people that's an important consideration.
Nothing against the use of embedded fonts for chapter headings, etc, of course.
But, at the end of the day, if that's what the customer wants...
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