another review with pictures to compare sony screens:
http://www.mobiletechreview.com/gadg...er-PRS-700.htm
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What's the catch? The touch screen layer reduces contrast. Digital readers like the Sony Reader and Amazon Kindle use e-ink technology, a very low power, paper-like display that's non-glare and high contrast (much like a book's pages). Touch isn't part of the e-ink technology, nor is backlighting, so we rarely see a reader offering these. Sony, cutting-edge company that they are, found a way to add these two desirable features. Sony added a touch layer on top of the e-ink display and embedded LED side-lights into the frame that surrounds the display. Clever. But this comes at the expense of contrast and glare, and the Sony Reader PRS-700 looks more like a grayscale notebook screen than an eBook reader. The glare isn't nearly as bad as the average PDA or gloss notebook display-- it's on par with matte finish notebook displays.