Fred 2.0: New Ideas on How to Keep Delivering Extraordinary Results by is Mark Sanborn, apparently a New York Times bestselling author, according to the cover, with a foreword by Re/Max CEO Margaret Kelly is a business creativity/productivity management self-help guide, free courtesy of Christian publisher Tyndale House.
Sanborn has also written secular business productivity guides for Crown Publishing, and a quick skim through this suggests that aside from a few scattered biblical quotations, this gives fairly standard make-your-business-better-with-a-better-approach tips in a pep talk kind of "inspirational" manner rather than an evangelical one, so non-religious businesspersons may well benefit from this freebie also.
Credit goes to spec over at the B&N Free Fridays blog comments for spotting this one.
Currently free @
B&N (also
UK).
Description
Nine years ago, bestselling author and business consultant Mark Sanborn introduced the world to Fred, his postman, who delivered extraordinary service in simple but remarkable ways. Fred’s story inspired millions. Companies—even, cities—were inspired to turn the ordinary into the extraordinary each day.
Today, with stiff competition from the networked global economy, delivering extraordinary results is more important than ever. With Fred 2.0, Mark not only revisits the original Fred to gain new insights, but also equips all of us with new strategies to achieve more. You’ll not only be inspired by Fred 2.0, you’ll also have the tools and strategies to aim higher and achieve the extraordinary.