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I wonder how many truly beautiful book covers have one and two star reviews that keep people from buying them? If I see a two star review on it the book cover means nothing to me, especially if there are dozens of one and two star reviews. A beautiful cover can get my attention for a moment, but everything else had better fall into place, like a great synopsis, good reviews, good formatting. I think the only way a cover seriously affects my choice is if it is butt-ugly and seems made to turn me away as a reader :-)
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