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Originally Posted by CommonReader
It's quite surprising that some of the bizarre claims of the author aren't challenged here. In 2007 it wasn't obvious that Amazon would basically push every competitor out of the ebook market. It wasn't obvious that Amazon would go to war with its suppliers, either.
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There's nothing unusual here. Bigger retailers have always had more leverage against their suppliers than the small guys have had. Amazon is big enough to flex its muscles to its advantage. Walmart does the same thing. I'm neither shocked nor surprised that Amazon wants better terms. I'd be shocked if they didn't. It's business as usual.
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There are plenty of DRM controlled media in the market (DVDs, Blurays, console games) that see a viable co-existence between hardware and content producers.
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I'm happy for them. Still, it doesn't mean Amazon has to play the same game.