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True enough DiapDealer. As the saying goes "you can put a pig in a dress and add perfume and lipstick and all you will have is a pig in a dress wearing lipstick and perfume." I do think that a cover can help catch the eye though. In the days of the 'pulps' publishers used bright colors on the covers because otherwise the inks would soak into the pulp paper and look washed out. They obviously felt that if the cover looked washed out people would think that 'if the cover looks that bad I bet the stories are even worse.' They still had to have good stories or the buyer wouldn't come back for the next issue though.
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