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It's inexcusable that the iPhone 6 comes with one gig ram still. It may run iOS 7 fine, and 8, but what about 9 next year ?. I'm sorry but there's only so much optimization you can do. Apple has good engineers but you know what, so does Google. They may be inferior designers but I think they can code. Last year's flagshio android phones already had 2 gig pretty much standard. IOS is more efficient than android, but it's not 2x as efficient.
You know what kills your battery? When you have to keep reloading apps and data from storage or the net. You know what kills your user experience? Waiting for stuff to reload, or when upgrading the os makes your device ever slower. Stop bragging about your CPU. People with a clue know ram is equally if not more important. Having low ram puts tremendous strain on developers too and restricts the kind of apps that can be developed.
This is one reason why I still have an iPad 3. So what if the air is lighter and faster. It's still going to kill off processes when I have multiple things opened.
Apple has always done this -- low ball their specs. They can get away with it thanks to their design and user experience, but eventually it'll catch up with them. Eventually, iOS may be as marginalized as OS X.
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