I spent about 15 minutes playing with a 700 at SonyStyle over the weekend with my 505 (with lightwedge cover right next to it for comparison). I liked everything about the 700 except for the screen and the actual lighting. Of course, as those are the two most critical things, I left the store with my 505 and decided not to purchase a 700 (and I'm a new tech junkie...). The screen of the 700 seemed much less "bright" (more yellow, too) and was simply not as crisp of a reading experience. And the lights, to me, simply did not present an even lighting pattern across the screen, so my eye had to travel from light to dark to light again as I read. I really liked the touchscreen and the look and feel of the device (the search is pretty cool, although without a dictionary I'm not sure how much I'd use it), but with the actual reading experience seeming to be less than on my 505, I was able to make the decision easily.
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