Quote:
Originally Posted by crossi
I would like to see some statistics. Like those who buy <5 books/yr buy what percent of yearly book sales, 5-10 books/yr, 10-20 books, ect. It seems strange to me the concept that customers who buy the most aren't important customers to a business. I easily buy over 100 books/yr and at that rate price matters.
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At a guess, EVERY buyer is important to book sellers! Yes, even best sellers. I think the difference is that those who buy 4 or 5 books a year are probably MOST likely to buy best sellers and not do much shopping around for new authors. A few of my relatives are 4 and fivers. They tend to hear about a book making the news and buy that book (Water for Elephants or whatever it was, try a Harry Potter back when it first was big news, etc). They never see or hear about the other books and don't go browsing very often (if ever). They have probably tried Lee Child, Nora Roberts and so on. Just because you hear about those authors more.