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I'm a software developer and as such I appreciate how 'open' has my pocketbook been made. It supports most open formats. It does not restrict the user from seeing the os 'internals' and install any kind of software to it. They have even released the dev kits for some of their devices. As a result many developers are creating/porting aplications and releasing them in the community (cool reader, terminal emulator...). I was able to created my custom keyboard layout just by creating a text file on the device. In comparison with other vendors the devices of which have to be rooted, jail broken or paid a fee for, before one could write in his mother tongue or do anything with the device at all, the guys from pb seem to have a different vision. They're creating a community by allowing the clients to get the most of their devices, without limiting them with proprietary book/dictionary formats or markets. This comes at some cost and is maybe not for everyone, but in my eyes is much better:-)
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