Quote:
Originally Posted by 6charlong
I appreciate all the objections to this little idea but as far as I can tell, the only rational argument for Amazon not to offer Kindle Unlimited book loans in DRM free ePub would be if Jeff Bezos says “no”.
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It's a lot more than that. If you introduce ePub readers into the Amazon system, you've vastly increased support issues. You no longer have a consistent format, with "standard" hardware. You'll probably have issues with "Send to Kindle" web clipping -- one of the features I like best about Kindles. It's doubtful that whispersync, or emailing eBooks to your device would work seamlessly across different formats, etc.
Amazon has been successful because they
do control the hardware and eBook format and the features theyoffer. Their cloud infrastructure just works, unlike many others. And the way they do that is with consistency, they control the Readers and the content. Look at the issues Kobo is now having with KePub and Sony Readers.
And you can't sell an "unlimited service" with just non-DRM books. Can you imagine someone with an ePub reader complaining when his Kindle-using friends can download a book that he can't? It just wouldn't work.
The simplest solution is to just buy a cheap Kindle. They're available everywhere.