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Old 07-13-2014, 07:40 PM   #10
rkomar
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Quote:
Originally Posted by DiapDealer View Post
There is no proof that Amazon is driving prices below costs (across the board, anyway). We're back to basket pricing: a few things at a loss to get them "in the door," but overall, making a profit when all is said and done.

But I'm not even arguing FOR Amazon--or any huge corporation for that matter. I'm arguing AGAINST people being allowed to be surprised/shocked/outraged/discouraged when the response to passing a law which bans the free shipping of books is to start charging $0.01. And against the passing of laws which require businesses to GUESS what shipping price won't get them in trouble
Offering free or 1 cent shipping to all as a matter of course is not the same thing as offering a few things at a loss to "get them in the door". I'm sure that the courts know how to tell the difference. I don't think it's all as mysterious as you're making out. The line is where you start losing money. If you're deliberately running at a loss to drive out the competition, you should be in trouble with the law. It shouldn't take guesswork to figure out whether you're operating at a loss or not.
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