Quote:
Originally Posted by SteveEisenberg
It would be interesting to see what stores have to sign to stock the current model WiFi Paperwhite, a product that doesn't seem to be discounted by even 20 percent.
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There is very little point in discounting an item which is being sold at cost, with no way of making any content sales on it. Unless you actively want to lose money.
Amazon can discount Kindles and get away with it -- if they get a lot of people to buy ebooks then they can make money and come out ahead.
3rd-party Kindle sellers do not make money off of the Kindle Store. They can only make money on the device itself, so there is very little room for discounting. I am sure Amazon is losing money by offering them discounted to the stores just so they will be carried... and same for all ereaders.
Selling Kindles is not making anyone money. Selling Kindle books using the Kindle as a storefront makes money, and it is something only Amazon can cash in on.