I should point out that this is not especially competitive.
Here's an offer on new Sony 505s for $249:
https://www.mobileread.com/forums/showthread.php?t=31619
Even the full price of $289 may be worth paying for the warranty.
The 10,000 book cd may not necessarily be as attractive as it sounds, if it is the one described in this Ebay guide:
http://reviews.ebay.com/Buying-10-00...00000002701238