Quote:
Originally Posted by pl001
Why wouldn't I just get a regular Tab and use the Nook app? I see almost no market for this. I suppose there is a small group of people who like the Nook overlay, and a group of people who want to read on Nook and don't know any better, but that's about it.
It's desperation time at B&N. This is not a viable strategy, but I suppose at this point nothing really is.
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You don't know the price and you don't know what software they'll use on this new device. I'm guessing Barnes & Noble will subsidize the Galaxy Tab 4 Nook and will use the same basic software they're using on their Nook tablets now -- which isn't the same as the Nook App.
As for an act of desperation, Barnes & Noble announced several months ago that they would partner with someone else in the future, so I'm guessing negotiations have been ongoing for a while now. What's surprising to me is that this hardware partner wasn't Microsoft after their investment in Barnes & Noble's eBook division. (What did Microsoft get out of this, Barnes & Noble dropping their anti-trust lawsuit?) Apparently M$ couldn't come up with a device that would fit the price range.
The bad part of this announcement, for me, is that it looks like Barnes & Noble will be abandoning the e-Ink market. I was hoping they would come up with a new low-priced device to compete with the Basic Kindle. Probably a good time to pick up a spare Nook Simple Touch.