Quote:
Originally Posted by HarryT
Kobo seem pretty innovative, and they sell in the North American market. The Kobo Aura HD, for example, is a very good device indeed. I believe that Kobo are a bigger player in Canada than Amazon are.
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Kobo have kept their product range very close to the 6" mark, so I wouldn't call that innovative. They did get the light right before Amazon did, and their UI is more flexible (customizing fonts).
Kobo got started in Canada, a market that Amazon continues to neglect. Maybe that was the key to their initial success. I doubt they could have begun in America, and they haven't achieved a large penetration there. Indeed, they seem to be doing better in the UK.