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I have a Kindle and a Nook HD+, as well as a number of other devices, and use them all.
I don't see the need for much innovation, as opposed to incremental improvements, in eInk readers. They're basically designed to present screens of text sequentially, and do that very well. Most of the innovations I see people talking about have to do with secondary features, not primary ones, and people will always have mixed opinions on those.
I think it's like a rowboat; it's a technology that works as it is, you can't really innovate because too much innovation will make it into something else. Decent quality reading tablets were the innovation, not new developments in eInk readers.
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