Thread: Toronto-based e-reader Kobo lays off 63 people
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Old 04-27-2014, 05:01 AM   #30
John F
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Quote:
Originally Posted by rollei View Post
Looks like agency pricing is a better deal for consumers and for Kobo too since they say ending agency pricing will kill them.

I suppose, with agency pricing, Kobo can afford to give a 75% discount since Kobo's margin is not dependent on the retail price.

I hope whatever happens the Kobo coupons will stay..
Quote:
Originally Posted by fjtorres View Post
Kobo can give exactly zero discount on agency titles--that is the whole point of agency: the publisher sets the ptice and every retailer has to sell at the same price, with no discounts or promotions.
Kobo's discounts only apply to non-agency titles.
Quote:
Originally Posted by rollei View Post
Yes, that made sense. The coupons don't work on the big publishers.
In the U.S. ...

I thought with the settlement, for the next couple of years, retailers could discount "agency" books, they just can't have an overall loss for a particular publisher.
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