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Perhaps this is not a glitch.
Suppose a seller wants to have a marketing campaign offering a discount to a large segment of its customers ..perhaps without knowing how many might qualify...and give them a reasonable amount of time to take advantage of the offer. It might be easiest to create one code with a set expiration date that it gives to every customer that qualifies. That would result in the type of "multi-use" code that has been posted on this thread.
Making such a code available to certain people is not the same as making it available to everyone. I do not know what terms and conditions were imposed on the current 90% code when it was given to the original poster. I doubt that there was a statement to the effect: "and give it to all your friends!!" It is clear that most of the people posting here were not given the code by Kobo.
Finding the key to someone's house, or being given that key by someone, doesn't entitle you to use it. Having someones credit card number does not entitle you to use it. If the shopkeeper forgets to lock his door you cannot march in and take what you want...even if you leave some money behind. Taking advantage of someones mistake...is taking advantage of someone.
You can march into a store in India as long as you don't lie to get in there and tell the blind shopkeeper you will be using a coupon for redheads as long as you are not a brunette. Of course, they should have security in place in case someone wants to switch the price tags at checkout.
Perhaps what is happening with this 90% coupon is what Kobo intended..or is a risk it decided to take. I don't know the answer to that.
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