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What I get from writers and others who downplay the Harry Potter series as "just a kids book" is that they feel it is easy to write a child's book, that a story can just be thrown together and printed up. What Jo did was take her knowledge of things ancient and/or mythical and craft a story with enough back information to fill boxes. She didn't just rely on her own memory of myths, but did research as she went.
Jo had the entire series planned before putting pen to paper (I guess she wrote her notes first, but you know what I mean), and left herself notes on where to put clues in each book. She crafted backgrounds on her characters, some of which were very minor but she still knew their history.
And, while marketed as a children's book, she did not set out to write a children's book. She KNEW the story and theme was going to get darker.
Maybe if more authors took the time to get to know their own stories before typing them up more readers would read them. Instead they complain that they didn't get lucky or that someone is blocking their way. I say they need to grow up and spend more time honing their storytelling skills to write something I want to read.
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