I hadn't really noticed it before, possibly because I buy ebooks now rather than browse in a book store, but you have a point. One thing to consider is that book covers are designed to capture the eye of the expected audience. The original cover of the Sword of Shannara was done by the Brothers Hildebrandt who also did artwork for some of the Tolkien calendars and original Star Wars film poster. Campbell famously said that the golden age of SF was 14 (i.e. his target audience was teenaged boys). I'm not so sure that is the case anymore.
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