You use 2 styles for that (typical) treatment.
<p class="co">"Death Sucks.</p>
<p class="normal">I should know. I croaked once before the ultimate upchuck to face the one who knocked me off. I'd get to point the finger at the prick who put a .22mm to the back of my head.</p>
<p class="normal">How embarrassing. Killed by an ancient bean shooter. They should've at least used a Gatling, Revolving Carbine or AMT Automag with some blinky LEDs. But no, a dumb-ass .22. </p>
/* normal paragraphs */
.normal {<other style stuff> text-indent: 1.5em; }
/* chapter opener paragraphs*/
.co {<other style stuff> text-indent: 0; }