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I only used numbers because that is the only objective measure I could point to that we all can understand.
When I release my first book, I was like "if one stranger reads it and finds enjoyment, I am a success." I clicked that ticker long ago. Since then I have found readers emailing me that my books helped them through really tough times (as a form of escape). That to me is a HUGE win. Much bigger than the dollars.
Personally, I am in this because I love to tell stories and bring joy to people's lives. That is why I right clean optimistic novels about good guys that fight evil and win. I want to give readers a feel good time. If I was in it for the money only, I would be in the Romance sub-genres where 70% of the readers are.
"Why do I do this?" is a key question every author needs to answer for themselves.
So yeah, you can define your win about something other than the numbers. But thats harder to address in a simple forum post.
There are no guarantees this side of the grave. You either try and have a chance, or you don't and have no chance. That is for each other to decide for themselves.
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