Quote:
Originally Posted by pwalker8
The article is dated June 25, 2012. The quote is from the first paragraph -
"...In the effort to gain even greater market share, it was selling books at a loss: while publishers typically sold e-books to Amazon for about fifteen dollars apiece, Amazon was selling many of them for $9.99. Publishers were concerned that customers would come to believe that $9.99 was what books were worth, and they were desperate to have greater influence on prices. ... "
And I don't ignore the part about Amazon selling a limited set of ebooks for $9.99 rather than all of them. For example, in Feb of 2010, I bought Tongues of Serpents, the latest in a best selling series by Naomi Novik for $9.99, yet that same day, I bought By Heresies Distressed, the latest in a best selling series by David Weber for $15.39. Going through my orders from 2010, I see the same pattern. Ignoring the $7 and below books, I see a number of books for $9.99, but just as many for more, including some for quite a bit more.
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The article is dated, the prices are not. I don't know at which point in time "publishers typically sold e-books to Amazon for about fifteen dollars apiece". This is why I asked "At which point in time did this pricing occur?" and not "At which point in time was this article published?".
And Amazon selling a limited set of ebooks for $9.99 is not the equivalent of Best Buy selling a limited number of iPhones at a loss. The equivalency would occur only if Amazon would have had the $9.99 offer for a limited number of downloads.