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I think the point of the description should be exactly like the blurb on the back of a physical book --- which btw I thought the O.P. was referring to because of discussing cans of soup, I was thinking of the book racks at my local grocery store and books with quotes on the front.
I think the Description should tell what the book is about but should create interest in purchasing/reading it. I agree it is not a place for quotes etc.
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