my reasoning or Harry's ?
my reasoning is simple. publisher give amazon 1) the story text. 2) a cover image, which amazon use to promote the book
now to be fair, mostly nowadays when you buy form Amazon you do get both of those things delivered, but not always & you are buying blind. Unless you download a sample first you have no way of knowing in advance what if any cover you will receive.
I suppose it takes x years at law school to lean how someone can have the right to display a ( freely copyable) image on a web page but not have the right to transmit that same image with a book purchase.
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