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KEPUB is less and less rare. Three recently-released books I wanted have no EPUB download option, meaning I can't read them on my Sony Reader. The advantages of KEPUB are dubious--better statistics on pages read, big f+++ing deal. The disadvantage is alienating a sizable portion of their customer base. Sure, I could read an 850-page novel on the Kobo app on my 3.5 inch screen phone, but I sure as hell don't want to.
After buying over 150 books from Kobo in the past years, I am soon to be an ex-Kobo customer.
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