Quote:
Originally Posted by speakingtohe
I think that all the publishers have to do to break Amazon's hold on marketing books is sell them cheaper through a different vendor.
Helen
|
That would be a start.
Or, as they say; "A necessary but not sufficient condition."
Also,note that some publishers do sell direct.
And they still go through Amazon.
There is more to Amazon's success selling books than just low prices and great customer service; they have spent over13 years experimenting and figuring out how to sell ebooks and building a support structure. The cost of entry into the business is low but any challengers had better be fast learners; Amazon isn't standing still.