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Yeah, I find that the numbers post Christmas 2013 are going to be far more relevant.
However, isn't the real question not the percentage of ebook growth, but the revenue of physical bookstores? If the "pie" is growing, it is possible for bookstore revenue to remain stable even if the percentage of digital sales grows; similarly, if the "pie" is shrinking in general, Does anyone have any information on physical bookstore revenue, or on the share of online physical book sales v. brick & mortar physical book sales?
The other thing I find strange is that they predict "several years" of stability. Why do they think this period of stability will end?
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