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Old 10-08-2008, 06:45 AM   #1
anahid
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anahid began at the beginning.
 
Posts: 50
Karma: 49
Join Date: Aug 2008
Device: Cybook gen3 + Kindle 3
How to promote ereading and ereaders

Maybe it would be interesting to see if anyone has any ideas on how to promote ereading and ebooks. We all know the advantages, most of us have an ereader (I have a cybook), but it really is a product quite unknown for most people. I heard (I believe it was in Holland) they gave away, as prices, ereaders on television, which is a way to make publicity. Also I think it's a great product for schools, so maybe a way would be to "teach" teachers and school directors, just think about all the books our children have to take to school every day (their poor backs), and the prices of the books would probably make it worthwile economically, even if the parents have to buy the ereader, maybe financed partially by schools or governments...

Probably when the ereader becomes a product used more generally, prices will go down, also publishers will be aware of the tremendous market, and adapt their prices making it more attractive.

Just think of mp3, just 7 or 8 years ago almost nobody knew what it was, now most teenagers have Ipod or some other mp3 reader, although I'm aware that people rather listen to music then read...

I think the problem is that most people never heard of ereaders, whenever I show my ereader to someone they're always amazed, and more then one of my friends have bought one afterwards. It seems that none of the ereaderd manufacturers make any real effort to get their product known by the public.

anahid
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