Quote:
Originally Posted by Faterson
That's a humorous statement.  Apple nearly went bankrupt in the 1990s, employing that strategy. Being overly confident in one's position as a market leader (is Apple even that at this point?) can be dangerous -- ask Nokia these days.
No matter how you slice it, an 8-inch tablet at $400 is horribly expensive. Only future will tell whether Apple can get away with this particular price-point. |
If you've got $100bn+ in the bank - most of which has come from iPhone and iPad sales - it's a pretty good indication that your sales strategy is being reasonably successful, to my mind. Certainly no company can afford to rest on its laurels, but I don't think Apple have too much reason to change what they are currently doing.