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I'm not sure how Sony even targets their markets. With the release of the T-1 I desperately wanted one and asked Sony if it would be released over here in South Africa. I was told that they don't consider us a viable market and that Sony ereaders won't be released here. Had to import my T-1 from the US.
Kobo has taken over the market here as the only alternative to the Kindle and from all accounts they seem to be doing very well.
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